Tuesday, March 1, 2011

A piece of the printing industry pie.

Most people probably wouldn't be surprised to hear that the printing business is a consistently profitable, thriving industry, since the demand for printed goods is everywhere, from corporate advertisements to wedding invitations. But exactly how profitable is it? And what part does Printing in a Box play in the industry? Let's take a look at some figures.

World-wide, the annual revenue of the printing industry is over $600-Billion. The United States accounts for over 25% of this business, at $160-Billion a year.

Printing in a Box specializes in promotional materials, which account for about 27% of all printing done in the U.S.. Since 27% of that $160-Billion revenue is over $40-Billion, this makes promotional print services a very valuable and profitable business opportunity!

The printing industry is also experiencing dramatic growth, with projections of 3.8 to 5.3 percent annual growth expected over the next decade. This is $6.1-Billion to $8.5-Billion over the next ten years!

It may seem that all of this money is reserved for huge, corporate giants, but the fact is that over two-thirds of the printing done in the U.S. is done by small print shops. Nearly half of these shops employ less than 5 people. The print resellers at Printing a Box comprise a portion of this group, claiming their piece of the printing industry pie, often with a staff of only one or two people. It doesn't take huge overhead or a large staff to run a successful printing company—with the resources and expertise provided by Printing in a Box, anyone with a phone and computer can get started in this multi-billion dollar industry!

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